HAVE FUN OUT THERE
Jeeps for the everyday passenger came next. In 1946, Willys-Overland released a Jeep Station Wagon with tailgate to appeal to working families. Then in 1948 the sporty yet luxurious Jeepster hit the market, prioritizing style and comfort for mass appeal. Several iterations of the Jeep followed as the company worked to establish Jeep as the ultimate recreation vehicle.